It was an idea that practically shimmered with brilliance: Have packages full of glitter shipped to your enemies, assuring they won’t get your sparkly animus out of their sweaters for a long time. It exploded on blogs and social media, and now Matthew Carpenter, its creator, is not having fun anymore. He’s trying to sell the business after just one day. Sounds like a marketing ploy if there ever was one. “This is too successful. Please take it off my hands for a lot of money.”
“Evil genius behind ‘Ship Your Enemies Glitter’ didn’t quite think it through”
by Andrea Romano
January 15, 2015
Mathew Carpenter has made a huge mistake, and much like his creation, it’s not going anywhere for a while.
The 22-year-old creator of ShipYourEnemiesGlitter.com “” and self-proclaimed person who “live[s] for moolah” on Twitter “” is urging his millions of fans to stop using his brilliantly evil website to get revenge on their enemies.
After a boom in sales that also caused a temporary site crash, Carpenter decided he is in way over his sparkly head and put the site up for grabs to anyone who wants to buy it from him.
He also posted on the website ProductHunt.com, pleading with customers to stop buying his shiny and swift revenge methods.
Read the rest here.