Identidad(maría) / Identity(maría) [Spanish & English]

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Filed under: Culture Jamming and Reality Hacking

Submitted by filmmaker, Ana Alvarez-Errecalde. This short film has been screened at documentary film festivals at New York, Kassel, Barcelona. Madrid, Cape Town and other cities around the world:

Jorge Rodriguez-Gerada transforma en íconos a la gente común por medio de sus espectaculares retratos urbanos en carboncillo. Rodriguez-Gerada profundiza en la identidad del barrio donde realiza su obra a la par que examina su propia identidad. Mientras cuestiona los controles impuestos en el espacio público, los modelos que nos representan y los tipos de eventos que son guardados en la memoria colectiva, Rodriguez-Gerada rompe con preconceptos de dónde esta permitido, cuando se necesita y hacia quien esta dirigido el Arte. Documental realizado por Ana Alvarez-Errecalde.

Jorge Rodriguez-Gerada transforms common people into icons by rendering them in charcoal as urban murals. He delves not only in the identity of the neighborhood where he realizes his work but also in his own identity. By questioning the controls imposed on public space, the role models that represents us in the public space and the type of events that are guarded by the collective memory he brakes preconceptions of where art is permitted, when art is needed and to whom it is directed. Documentary created by Ana Alvarez-Errecalde and Filmchick Productions.