TrustoCorp - The Art of the Prank

New Yorkers Are Calling Out Banksy
by Nina Strochlic
The Daily Beast
October 18, 2013

Mayor Bloomberg and the NYPD, an anonymous New York artist”s collective, and a community of graffiti writers make strange bedfellows. But the disparate groups have one thing in common: they”re calling out beloved street artist Banksy as he prowls New York City on a 30-day tagging quest.

callingoutBansky

Steve (not his real name) is the founder of TrustoCorp, an anonymous New York-based guerilla art group known for its subversive signs and other pieces meant to highlight “the hilarity and hypocrisy of human behavior.”

And that”s just what he set out to do on Monday, when he installed two street signs in New York City pointing out the irony of Banksy as a world-famous multimillionaire maintaining the persona of a rebellious street artist. Each sign cited a parody sponsor by “CitiBanksy” and “Banksy of America,” and featured twists on the elusive tagger’s own work. Continue reading “Calling Out Banksy”

From ArrestedMotion.com, by juggernut 3, August 31, 2011

Contests: TrustoCorp – Tabloid Magazine Interventions

After prominent public interventions in New York, Los Angeles and Miami, you”ve probably got the memo that no place is too far to travel for the urban collective known as TrustoCorp. Check out their latest project poking fun at our secret guilty pleasure – the tabloid magazines. Similar to their hilarious NYC rebranding campaign, they”ve gone into magazine stands, bookstores and pharmacies throughout Hollywood, Manhattan, Williamsburg, LAX and JFK to drop copies of these little artistic interventions for the unsuspecting public.

No details were spared as headlines blasted celebrities and public figures like Lindsey Lohan, Sarah Palin and Donald Trump in hypothetical features of entertaining variants for ever popular gossip magazines such as US, People and OK. What”s more is that each page of the tabloid have an embedded alphanumeric code that leads to a secret website for people that can figure it out. So keep your eyes peeled as you pass by your local newsstands as you may be lucky enough to find that TrustoCorp made a special delivery in your neighborhood. Continue reading “Urban Re-branding by TrustoCorp”