How to Unmask Shadowy Grassroots Groups

Editor’s Note: The manipulative, deceitful and very effective tactics I have used over the past 40+ years as an artist, activist and culture jammer to shed light on institutional, corporate and media efforts to mislead the general public have now been fully co-opted by the organizations victimized by them. It’s interesting to see the pendulum swing. Kudos to Ann Landman for this insightful and very useful article aimed at unmasking corporate and political tricksterism that blatantly utilizes disinformation to sway public opinion. One hopes the general public becomes more aware and is willing to fight against this insidious hype, hypocrisy, propaganda, and disinformation. JS


Attack of the Living Front Groups: PR Watch Offers Help to Unmask Corporate Tricksters
by Anne Landman
PRWatch.org / Center for Media and Democracy
August 28, 2009

zombies2-200Fake “grassroots” groups have started springing up like toadstools after a rain, and this time they’re coming at us from every angle: they’re on TV, Twitter, Facebook and YouTube: “Americans for Prosperity,” “FACES of Coal, “The “Coalition to Protect Patients’ Rights,” “Americans Against Food Taxes,” the “60 Plus Association,” “Citizens for Better Medicare,” “Patients First” … It’s making our heads spin! Issues affecting some of the country’s biggest industries, like health insurance reform, a proposal to tax sodas and sugary drinks, and the FDA’s possible reconsideration of the plastic additive Bisphenol A, have boosted corporate astroturfing up to a dizzying pace. With all these corporate fronts coming out of the woodwork, how can citizens tell true grassroots organizations from corporate fronts operated by highly-paid PR and lobbying firms? Here are some tips to help readers spot this kind of big-business hanky-panky.

What is a “front group,” really? Continue reading “How to Unmask Shadowy Grassroots Groups”