Muppets Revenge

At 11:00 a.m., April 23, 2012, artist Joey Skaggs will lead a band of outraged costumed muppets down to the Goldman Sachs offices at 200 West Street in NYC. Skaggs will be peddling his Mobile Homeless Homes prototype — a low cost alternative living space for the millions of upside-down, underwater or foreclosed homeowners who have lost their houses due to the banking crisis that caused the real estate collapse.



FOR IMMEDIATE RELEASE:

Outraged Homeless Muppets to Converge on Goldman Sachs

“Homelessness is a great American tragedy. Our financial system and government have let us down and we, together, must take a stand to change the way the system works. With over 11 million homes underwater and millions in foreclosure, people are frightened, distressed and angry,” says Joey Skaggs.

Although not a cure, Mobile Homeless Homes (MHH) offers a temporary solution — low cost alternative living spaces for the millions of upside-down, underwater or foreclosed homeowners who have lost their houses due to the banking crisis that caused the real estate collapse. The MHH centerpiece is a camouflage, stealth, mobile home made from a series of connected plastic garbage cans, propelled by a tricycle, that will be undetectable by authorities. It blends into any urban environment. Continue reading “Muppets Revenge”

Homeless Hotspot Publicity Stunt Melts Down at SXSW

‘Homeless Hotspot’ stunt draws ire at SXSW
The Garden Island
March 13, 2012

Austin, Texas (AP) “” A marketing stunt that paid homeless people to carry Wi-Fi signals during the South By Southwest Conference in Austin, Texas, is drawing widespread criticism.

BBH Labs, a unit of the global marketing agency BBH, gave 14 people from a homeless shelter mobile Wi-Fi devices and T-shirts that announced “I am a 4G Hotspot.”

BBH New York chairwoman Emma Cookson says the company paid them a minimum of $50 a day. She called the experiment a modernized version of homeless selling street newspapers.

But many have called the program exploitive. Wired.com wrote that it “sounds like something out of a darkly satirical science-fiction dystopia.”

ReadWriteWeb called it a “blunt display of unselfconscious gall.”

The experiment was meant to begin last Friday but rain delayed its implementation until Sunday. It stopped Monday.

image: cbc.ca