A scene in Sacha Baron Cohen’s news movie “Borat Subsequent Moviefilm” exposes Rudy Giuliani, ex-Mayor of New York and Donald Trump’s personal attorney, in a compromising position. He makes a play for a sexy young journalist who is interviewing him and gets caught on film appearing to put his hand down his pants. Rudy says he was just tucking in his shirt.

You decide. Watch the footage of the scene here:

And here’s Sacha Baron Cohen’s response in character as Borat defending Rudy.

Read more at The Guardian: Rudy Giuliani faces questions after compromising scene in new Borat film

Sacha Baron Cohen congratulates Donald Trump on the occasion of his massive, very great victory over Joe Biden in the first presidential debate of 2020.

Sacha Baron Cohen capitalizes on debate with fake ‘Borat’ Trump endorsement, by Ian Mohr, Page Six, September 29, 2020

Sacha Baron Cohen used the debate between Donald Trump and Joe Biden on Tuesday night to seemingly drum up buzz for his expected “Borat” sequel by releasing a fake Trump endorsement from Kazakhstan.

It was reported earlier in the day that Amazon had bought the new “Borat” film.

Baron Cohen has in the past stolen the spotlight at events from the Cannes Film Festival to the MTV Movie Awards to promote his films in character. This time, he released a video on a Twitter feed purporting to be the Republic of Kazakhstan. The clip also included a logo for the fictional group, Kazakhs Against Foreign Meddling.

The trailer posted to Twitter proclaims, “Vote for Trump or you will be crushed.” It also calls Trump the “strongest premier in history,” and makes fun of the president’s stands on the coronavirus pandemic, Black Live Matter, #MeToo and other hot-button topics.

But the clip says as a disclaimer, “This ad may contain false information.” Baron Cohen has been a vocal Trump opponent in Hollywood.

Read the whole story here.

‘Bruno’ brutally funny
by Zachary Woodruff
SignOnSanDiego.com (The Union Tribune)
July 10, 2009

Baron Cohen’s latest prank scores without the cruelty of ‘Borat’

If you look up the word “prank,” among the older definitions is this one: “A trick to make people stare.” Thanks to movies like “Bruno,” comedian Sacha Baron Cohen’s follow-up to “Borat,” a newer definition would have to add “or look away.” Prepare to squirm, or worse: As one of the subjects/victims in the film’s myriad setups says after falling prey to Cohen’s antics, “I wanted to poke my eyes out with hot needles.”

My own reaction also involved pain, not to the eyes so much as the stomach: “Bruno” is laugh-out-loud, sucker-punch-in-the-gut funny. With a comedic barrage of shock, irony, slapstick and ongoing discomfort, you probably won’t know what’s hit you, and you’ll likely lose your balance. Especially during a full-screen full-frontal of what in this case could appropriately be called a tallywhacker. (You’ve been warned.)

Obscenitywise, “Bruno” charts new territory. How much were members of the ratings board paid off to give this movie an “R”? (For a lesson in how far standards can sink in 20 years, look up 1990’s tame “Henry & June,” the first major NC-17 film.) But there’s intelligence and discipline behind the madness. Cohen and his collaborators, including director Larry Charles (the whiz behind “Seinfeld”), have refined their guerrilla game and learned a lesson their previous social experiment, “Borat,” lacked: That it’s enough to make fools out of people without being cruel. No need to call a man’s wife ugly at the dinner table. Let people humiliate themselves on their own. (more…)

The Art of the Prank
by Spencer Morgan
Maxim.com
June 29, 2009

From coast to coast, intrepid bands of merrymakers are staging hoaxes, stunts, and practical jokes like never before. Welcome to the Golden Age of the Prank.

This is for participants only,” announces a heavily bundled Charlie Todd through his trusty gray bullhorn. “If you didn”™t come to take your pants off today, you”™re in the wrong spot.” It”™s a frigid January afternoon in New York City”™s Foley Square, and hundreds of fearless pranksters are braving the elements to get together and shed their trousers for the eighth annual “No Pants! Subway Ride.”

Todd, a baby-faced 30-year-old from Columbia, South Carolina, is the mastermind behind this gathering, and on his command the assembled crowd scatters for the nearest subway entrances”¦and collectively drops trou. Even in a city like New York, riding the subway sans pants is a guaranteed eye-opener, and today is no exception: Straphangers stare, chuckle, even take photos. Around 1,200 men and women have come out clad in boxers, briefs, boxer-briefs, and bloomers, not just in New York, but in 21 cities across the globe. (“Three hundred take to the subway””shameless and pantless,” the Toronto Sun would inform its readers soberly the next day.) The mission ends with a group of agents celebrating in Union Square, making snow angels, still pantless. Improv Everywhere has struck again. Mission accomplished. (more…)

Update: Bruno’s prank revealed — “Bruno” and “Eminem” MTV Movie Award stunt was Staged, confirms Philip Odegard and others, Reuters, June 2, 2009

Believe it or not: Bruno (Sacha Baron Cohen) invites Eminem to kiss his ass during the 2009 MTV Movie Awards, May 31, 2009, bringing to mind Pamela Anderson’s fake scenes in Borat.