Spin - The Art of the Prank

October 23, 2020December 15, 2023

Rudy Giuliani Gets Caught with his Hand in the Cookie Jar

A scene in Sacha Baron Cohen’s news movie “Borat Subsequent Moviefilm” exposes Rudy Giuliani, ex-Mayor of New York and Donald Trump’s personal attorney, in a compromising position. He makes a play for a sexy young journalist who is interviewing him and gets caught on film appearing to put his hand down his pants. Rudy says he was just tucking in his shirt.

You decide. Watch the footage of the scene here:

And here’s Sacha Baron Cohen’s response in character as Borat defending Rudy.

October 5, 2019December 15, 2023

New York Subway Poster Promotes the Real Rudy Giuliani

How the mighty have fallen. h/t Nancy

NYC subway riders greeted by ad hyping ‘crazy’ Rudy Giuliani’s law offices: ‘Will work when drunk!’
by Michael Elsen-Roonet and Chris Sommerfeldt
New York Daily News
October 1, 2019

Rudy Giuliani is off the rails, according to a cheeky ad that popped up in the New York City subway Tuesday.

The satirical ad, which was spotted on at least one A train Tuesday afternoon, touts the ex-New York mayor-turned-Trump attorney’s “crazy” legal services, including “back-channel deals” and “cable news appearances.”

The blue-banner ad also features a mug of Giuliani with his tongue partially out of his mouth, along with a phone number and a link to “CrazyRudyLaw.com.”

“At least I’m assuming its fake! lol,” a straphanger who discovered the “Crazy Rudy” ad told the Daily News. Read the whole article here.

October 5, 2019December 15, 2023

Mirror, Mirror on the Wall–Who is the Fakest of Them All?

Is that social media influencer you’re following real?

These Influencers Aren’t Flesh and Blood, Yet Millions Follow Them
by Tiffany Hsu
The New York Times
June 17, 2019

Balmain commissioned the former fashion photographer Cameron-James Wilson to create a “virtual army” of digital models, including, from left, Margot, Shudu and Zhi. Credit Balmain.

The kiss between Bella Hadid and Miquela Sousa, part of a Calvin Klein commercial last month, struck many viewers as unrealistic, even offensive.

Ms. Hadid, a supermodel, identifies as heterosexual, and the ad sparked complaints that Calvin Klein was deceiving customers with a sham lesbian encounter. The fashion company apologized for “queerbaiting” after the 30-second spot appeared online.

But Ms. Hadid, at least, is human. Everything about Ms. Sousa, better known as Lil Miquela, is manufactured: the straight-cut bangs, the Brazilian-Spanish heritage, the bevy of beautiful friends.

Lil Miquela, who has 1.6 million Instagram followers, is a computer-generated character. Introduced in 2016 by a Los Angeles company backed by Silicon Valley money, she belongs to a growing cadre of social media marketers known as virtual influencers.

Each month, more than 80,000 people stream Lil Miquela’s songs on Spotify. She has worked with the Italian fashion label Prada, given interviews from Coachella and flaunted a tattoo designed by an artist who inked Miley Cyrus.

Until last year, when her creators orchestrated a publicity stunt to reveal her provenance, many of her fans assumed she was a flesh-and-blood 19-year-old. But Lil Miquela is made of pixels, and she was designed to attract follows and likes. Continue reading “Mirror, Mirror on the Wall–Who is the Fakest of Them All?”

August 13, 2019December 15, 2023

Be Aware: The Age of DeepFakes is Upon Us

This must-see “DeepFake” video transforms Bill Hader, when he was on Late Night with David Letterman, into Tom Cruise before your very eyes.

Watch the video: Bill Hader channels Tom Cruise [DeepFake], YouTube

A little bit of history: In 1987, an interview with Joey Skaggs was published in a book by RE/Search Pubs called Pranks! in which he predicts and discusses the implications of this exact technology.

AJ: “What is reality?”
JS: “Right. What is reality, and how can you know what is history?
“I’d also like to talk about technology and where we’re going. With the ability to comptuer-enerate photo images and do montage, collage and eventually holograms, we’ll have Hitler alive in South America totally fabricated. We’ll have a home movie of JFK actually screwing Marilyn Monroe, or whatever twisted historical thing we want to create. And it will be virtually impossible to detect that it’s a creation, because of the advancements in technology. We are coming to the forefront tehcnologically of a really frightening media reality. If we don’t sharpen our tools now, our integrity, we’re in for even bigger trouble.”

Read the entire RE/Search Pranks! interview here.

Excerpt:

April 1, 2019December 15, 2023

In Review: April Fools’ Day 2019 Branding, Marketing, and Media Stunts

Before April Fools’ Day 2019 even began, the tech giant Microsoft announced that it would not be indulging in any branded foolishness this year. And that sort of set the tone for the day.

From the rise of the internet and social media through the election of Donald Trump, distinguishing truth from fiction in the online landscape has become less about comedy and more about horror. Even the cutest and cleverest April Fools’ publicity stunts are not as well received as they may have been in the past. The overall online mood is darker, more skittish, and more reflective. Still, there’s still some levity to be found in the chaos and desperation.

A few editorials addressed the cynicism and fatigue around April Fools’ Day from high-level perspectives.

Vox published a history of branded pranks in the internet age.
GQ examined how distrust of the media has sapped some of the fun from April Fools’.

Of the branded pranks that did go down, the most interesting had satirical or meta-comedic elements.

The LA Times took a catty swipe at its cross-country rival and New York’s self-important foodie scene.
The Nectar BumbleBed mocked the eccentric fads of the underregulated “health and wellness” industry.
The language-learning app Duolingo poked fun at its own infamously pushy mascot and UX in a cleverly disturbing way.
USA Today challenged its readers to differentiate real fakes from fake fakes.

Others were just plain, dumb, silly, marginally self-aware fun. Here are the best of the rest:

From the science-and-tech world
From gaming
From reddit
From a British angle
From the desks of Time, The Verge, and The Guardian

And there was even some good news!

Burger King’s meatless Whopper is not a joke!
Pranksters and comedians are not being displaced by AI!
April Fools’ news gags can help fight malicious fake news!

As with any holiday, the best way to spend April Fools’ Day is probably not on the internet, but engaged in revelry and camaraderie IRL, fighting the forces of oppression and no-fun-ness in the company of loved ones and loved ones you haven’t met yet. So naturally the best news of the day was the annual April Fools’ Day Parade – see the highlights [HERE].