In 1990, Joey Skagg, posing as German anesthesiologist Dr. Joseph Schlafer, offered the ultimate alternative for the stressful vacation: Comacocoon.
These days (36 years later), HuffPost reports that tourists are choosing “Sleepcations” rather than seeking taxing and exhausting adventures. These wellness retreats offer a “clinical cocoon” of white noise and lavender oil. You can visit the most exotic places on earth, and sleep the whole time.
Comacocoon offered both. Dr. Schlafer’s clients could chose the “Magical Mystery Tour” where they could be rock stars on a sellout tour, or take the Thrill Seeker to ride the rapids of a selected adventure, all while in an anesthesia induced coma. The Honeymoon Tour was particularly enticing. Each bride and groom could have the honeymoon of their dreams, while believing their partner was having an equally good time. And, while you were under, you could have elective surgery, quit smoking, and wake up fluent in a foreign language. Much more productive than just sleeping your way through your vacation!
As we see people flocking to “sleep hotels”, it’s clear that Skaggs was right. We do want to check out of reality. When the world gets too stressful, the ultimate luxury isn’t a destination, it’s a dream.
“More Americans Are Choosing To Take ‘Sleepcations’,” by Caroline Bologna, Huffpost, February 3, 2026.
Travel experts break down this growing industry trend and what you should know before you attempt this kind of trip.
From “gig-tripping” to “travel dupes” to “hush trips,” the number of new travel trends is seemingly endless. But perhaps the most appealing concept in the tourism space of late is the “sleepcation.”
So much of travel these days seems to involve running ourselves ragged trying to hit every amazing attraction we see on TikTok and Instagram. Sleepcations, however, take the polar opposite approach to vacation. Read the whole article here.