From The New Press Web site:
Unmarketable: Brandalism, Copyfighting, Mocketing, and the Erosion of Integrity 
by Anne Elizabeth Moore
For years the do-it-yourself (DIY)/punk underground has worked against the logic of mass production and creative uniformity, disseminating radical ideas and directly making and trading goods and services. But what happens when the underground becomes just another market? What happens when the very tools that the artists and activists have used to build word of mouth are coopted by corporate America? What happens to cultural resistance when it becomes just another marketing platform?
Unmarketable examines the corrosive effects of corporate infiltration of the underground. Activist and author Anne Elizabeth Moore takes a critical look at the savvy advertising agencies, corporate marketing teams, and branding experts who use DIY techniques to reach a youth market—and at members of the underground who have helped forward corporate agendas through their own artistic, and occasionally activist, projects.
Covering everything from Adbusters to Tylenol’s indie-star-studded Ouch! campaign, Unmarketable is a lively, funny, and much-needed look at what’s happening to the underground and what it means for activism, commerce, and integrity in a world dominated by corporations.
Anne Elizabeth Moore is the co-editor of Punk Planet, the Best American Comics series editor, and the author of Hey, Kidz! Buy This Book: A Radical Primer on Corporate and Governmental Propaganda and Artistic Activism for Short People. She has written for Bitch, the Chicago Reader, In These Times, The Onion, The Progressive, and Chicago Public Radio WBEZ’s radio program 848. She lives in Chicago.
To get more of a sense of what this book is about, check out Rob Walker’s very interesting interview with Anne Elizabeth Moore from his blog Murketing.
The 9th Annual No Pants Subway Ride went off without a hitch today in New York. It’s tough to count, but we’re guessing we had around 3,000 participants. Riders met at meeting points spread out all over the city and converged on Union Square. The high was 28 degrees. For more photos and videos as they are submitted, visit here.
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This year’s report on “enemies of the Internet” prepared by Reporters Without Borders, the international press advocacy group, paints a very gloomy picture for the freedom of expression on the Web. It finds that many governments have stepped up their attacks on the Internet, harassing bloggers and making it harder to express dissenting opinions online.
