Filed under: Culture Jamming and Reality Hacking, Parody
From Charlie Todd, Improv Everywhere:
For our latest mission we sent Neo from the Matrix into Macy’s in New York City to shop for a new “man dress.” As Neo talked to a confused sales associate in the mens suits department, over 30 “Agent Smith” clones suddenly appeared, pouring out of elevators and escalators surrounding the area. An entirely unauthorized slow motion battle ensued, similar to the famous fight scene in The Matrix Reloaded. It’s the Matrix sequel you’ve always wanted: Macy’s Reloaded.
This project is part of our new series, Movies in Real Life. Every Tuesday, we’re releasing a new video that brings an iconic movie moment to life in the real world.